As a Mile founding sponsor, Stellar Blue has worked closely with the Mile of Music to build their online presence to showcase the event to the community and those who support it. When viewing the site, the first thing that catches the viewer's attention is large rotating images on the homepage featuring artists that will be performing along with a Twitter feed that updates with news and other information. A colorful scrolling call-to-action is also displayed on the homepage to attract volunteers and sponsors to support the event.